Why Go Live on Social Media? Live streaming is the future of sharing content on social media, so if you’re camera shy, it’s time to start getting used to the spotlight. Snapchat has been a stepping stone in a user's ability to share his or her life with the world on a camera, but now other platforms such as Facebook, Instagram, and Twitter allow users to share content in real-time. live broadcasting to social media as a new approach [...]
How to Stay Organized with Social ContentFrustrated by the continual clutter and disarray of posting content on Facebook, Twitter, Instagram, LinkedIn, Snapchat, billboards, etc.? How do social media experts keep all of these organized? One simple solution: content calendars.Content calendars are a great organizational technique for social media managers, especially when messages need to be expressed across a multitude of platforms on different days at different times. Depending on what the company’s goals and preferred platforms are, no content calendar will [...]
How do you turn an idea into a final product?Every designer and design agency has their own approach to the design process. Different things work for different people, and different agencies have different models that contribute to their agency’s brand. This is part of the beauty of the design world: everyone has their own way of taking an idea from concept to creation, and that’s totally acceptable, expected even. ocreations has our own version of the design process that we call “Process [...]
Are Pencil Thumbnails Being Forgotten in Today’s Digital Design World?I have been in the field of graphic design for what seems ages, starting in 1990. I have been a design student, graphic design instructor at the Art Institute of Pittsburgh, designer, art director and senior partner of Prizum Creative design studio in The South Side of Pittsburgh.I have always been a firm believer that designers need to be able to draw or bring their concepts to life on paper in [...]
“In the world of graphic design, what is the best way to find good clients? “ Shawn O‘Mara | Prizum Creative | Prizum Creative.comI guess the BIG QUESTION is:What is a good client? I have several good clients now and have had several good clients in the past. The main question is how do you personally define a good client?A client who pays really, really well?A client who never makes revisions?A client who loves everything you design?A client who smells good?A [...]
Questions about building a brand and protecting your logo?What is a trademark?A Trademark includes any word, name, symbol, or device, or any combination, used, or intended to be used, in commerce to identify and distinguish to goods of one manufacturer or seller from goods manufactured or sold by others, and to indicated the source of the goods. In short, a trademark is a brand name.Do I have to register my trademark? No, but federal registration has several advantages, including notice to [...]
Prizum Creative can help you establish, elevate, and grow your brand. Prizum is a Pittsburgh-based design and marketing agency that specializes in digital marketing, graphic design, website development, SEO, and social media.
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