Blog - Page 2 of 13 Prizum Creative Blog Posts

Six Questions for Responsive Designers

Six Questions for Responsive Designers

Responsive design adjusts sites to any device. The response in “responsive” Web design provides a clue about how to think about the practice. It’s essentially a set of actual techniques – and yes, sometimes tools too – that move elements of the page (e.g. images, navigation, text) based on the capabilities of the device it is being viewed upon. Responsive design enables websites to obtain information about the device and then display a version appropriate for the layout. There are actually quite [...]

By Dustin Lawson|2025-09-04T08:45:31-04:00March 14th, 2025|

10 Ways to Build a Lead-Generating Website for Pittsburgh Businesses

10 Ways to Build a Lead-Generating Website for Pittsburgh Businesses

Is your business' website providing ROI to you in the form of lead generation and sales? If not, then your website is not living up to its full potential! Many business owners call their company website a digital business card. We're here to say that business cards should be reserved for in-person meetings with clients. Instead, you should treat your website like a lead generating tool that passively generates revenue for you 24/7. The Internet is a vast ocean, so [...]

By Laura Smith|2025-08-19T09:06:48-04:00March 14th, 2025|

16 Ways to Generate More Social Media Content

16 Ways to Generate More Social Media Content

It’s the start of a new year, which means you’re setting goals for yourself and your business. What better resolution than to generate more content for your social media on a consistent basis. Not sure where to start? Luckily we have ideas that will keep your social media account active throughout the year!How To Generate Content For Social Media : Tips And TricksEnhance your social media marketing Pittsburgh with engaging videos, employee spotlights, and news posts. Create content that resonates, [...]

By Dustin Lawson|2025-07-24T07:41:57-04:00January 10th, 2020|

Sports Marketing: How to Design a Package That Sells

Sports Marketing: How to Design a Package That Sells

Whether you are watching from the stands or on the big screen, you are in good company when it comes to the love of sports. In 2022, the sports industry had a record 41% growth rate. With a built-in audience that is passionate about supporting their team, many businesses are taking advantage of sports marketing as a lucrative business opportunity. Sports Marketing is More Than Just Sporting Events Sports marketing means a whole lot more than just promoting games. [...]

By Laura Smith|2025-08-20T09:30:42-04:00March 14th, 2025|

Why a Marketing Manager Needs a Great Agency

Why a Marketing Manager Needs a Great Agency

If you are a marketing manager, then you have a lot on your plate. Between creating compelling content, tracking website analytics, and developing marketing plans, it's no wonder that many marketing managers feel overworked and understaffed. That's where partnering with a great marketing agency can make all the difference. While there are many advantages to partnering with a digital marketing agency Pittsburgh, Prizum Creative has compiled their top eleven most compelling reasons to work with one. Read on to learn [...]

By Laura Smith|2025-08-28T09:01:01-04:00March 14th, 2025|

On Air: Tips for Writing a Radio Spot Ad

On Air: Tips for Writing a Radio Spot Ad

So, your client just asked you to help them with an ad. But, here’s the catch... you cannot use visuals, and you have less than a minute to get the message across to your audience through spoken voice (and sound effects). Radio spots require talented copywriting skills, attention to detail, and careful planning in order to create a memorable commercial. Here are some tips on what to consider when working on a radio commercial. Identify Your Call to Action [...]

By Laura Smith|2025-06-16T06:18:11-04:00December 6th, 2019|

SEO vs PPC: Which is Better for your Business and Marketing Budget?

SEO vs PPC: Which is Better for your Business and Marketing Budget?

SEO or PPC which is betterSEO or PPC? This question keeps on circling around stakeholders of organizations of different sizes. It has become a subject in all debates in the arena of digital marketers as these two approaches generate the lifeblood of any online endeavor which both have something to say in the name of traffic. Many businesses even choose to double their probability of their visibility for even SEOs and PPC campaigns.In truth, both strategies do work insanely amazing [...]

By Dustin Lawson|2025-07-29T07:13:38-04:00March 14th, 2025|

5 Branding Best Practices

5 Branding Best Practices

Written by Prizum Creative guest blogger, Elena Stewart from elenastewart.com As a new business owner, you want your brand to stand out. But what if we told you branding is about much more than just finding the ideal color scheme or working out the perfect logo? Prizum Creative Design Solutions has the advice you need to start strong and attract your dream customers. Think of Branding in a Broader Sense You might think of branding as a spiffy [...]

By Laura Smith|2025-08-29T06:50:11-04:00March 14th, 2025|

Creative Copywriting in Advertising

Creative Copywriting in Advertising

Are you working on a major campaign for your company, or even a simple flyer to hand out at an event? No matter what you’re producing, you’ll need to make sure you have creative headlines and copy. Don’t get us wrong, visual design is extremely important. However, creative copywriting can be just as important to developing a strong, memorable campaign. So, what’s the deal with good headlines, and what should they achieve? At Prizum Creative, we always want to make [...]

By Laura Smith|2025-06-26T07:58:22-04:00November 15th, 2019|

Creating A Strong Brand: Easy and Useful Guide For Starters

Creating A Strong Brand: Easy and Useful Guide For Starters

Brand Building Services: Why Branding Is Essential for Every Business Branding, essentially, has a huge impact when you want to market your business effectively and have it set apart from the rest. Branding may be just one of the basic steps in fulfilling your company, business or organization. Perhaps, you may think it sounds easy to create one, however, building a brand name is not as simple as 1,2,3. As a matter of fact, formulating an exceptionally good brand will [...]

By Dustin Lawson|2025-09-10T09:18:58-04:00March 14th, 2025|